Campaign citizenM
Worked with KesselsKramer on a film and photography campaign for citizenM. We turned 1-star critiques into creative fuel, with a tongue-in-cheek campaign that flips bad reviews on their head. With playful visuals and sharp wit, the series celebrates the quirks that actually make the hotel brand stand out.
Also sharing some behind the scenes made with my trusted 35mm camera that I take with me on every shoot.
